Europe, It’s Just Nextdoor

To promote its travel services, France’s rail company SNCF placed colorful, interactive doors around Paris that allow pedestrians to experience other European cities. When the doors are opened, screens display real-time happenings in cities around the continent.

TBWA Paris, the ad agency that created the campaign writes “These interactive fun experiences not only create multicultural links among Europeans, but also enable us all to realize at the end of the day, Europe, it’s just next door.”