Each May 16th, France celebrates Saint Honoré, the patron saint of bakers and pastry chefs. This year, the French postal service La Poste marked the occasion with a tasteful tribute in the form of a unique postage stamp. The “Baguette de pain française” stamp not only features a baguette wrapped in a ribbon of France’s colors—red, white, and blue—but also a special feature: it smells like a freshly baked baguette. The timbre-poste is scratch-and-sniff baguette-scented. Designed by Stéphane Humbert-Basset, this curiosity is priced at 1.96 Euros each.

The stamp, which is intended to be used for international letters of up to 20 grams, or about 0.7 ounces, was released for sale at post offices and kiosks throughout France with an initial print run of 594,000 and a price tag of 1.96 euros, or $2.14, each.

Thanks to scratch-and-sniff technology, it will also transport “bakery fragrances” to those lucky enough to receive a letter from France.

The baguette is one of the most talked-about breads in the world, and certainly the most popular in its native France: Six billion baguettes are made every year, according to the postal service.

The culinary treat has also drawn international accolades, including being added to the UNESCO World Cultural Heritage List in 2022. At the time, a gushing President Emmanuel Macron called the baguette — made with just four ingredients: flour, water, salt and yeast — “the spirit of French know-how.”