La Dolce Vita

Following the devastation of World War I, and the loss of income from foreign tourism, the Italian government developed a promotional agency, ENIT, to encourage Italian tourism abroad. An integral component of the campaign was the use of fabulous advertising posters. Some of the best posters have been collected in Manifesti Posters: Traveling Around Italy Through Advertising 1895-1960 (Silvana Editoriale).

This entry was posted in Art, Books, Europe, History, Tourism, Travel Writing. Bookmark the permalink.

3 Responses to La Dolce Vita

  1. Stylion says:

    Such beautiful posters… Where did you get them?

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