Why A Pineapple

pineapple

Airbnb is one of the best known brands in travel these days, but for some reason they’ve decided to go retro and publish their very own print travel magazine. The publication, which is called Pineapple, will be issued quarterly, without advertising, at $12 an issue (€9 in Europe). Content will be created by Airbnb hosts, guests and freelancers. The inaugural issue for Winter 2014 will focus on London, San Francisco and Seoul.

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The name Pineapple refers to the historical use of the fruit as a symbol of hospitality in colonial America.

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