An animation built from road signs is a whirlwind study of flash communication

Warning: this film features rapidly flashing images that can be distressing to photosensitive viewers.

“The UK filmmaker Daniel McKee is known for videos in which he arranges items from around the world into vibrant, flipbook-style animations. In his latest work, he draws from signs around the world to create an entertaining chronicle of alerts, instructions, bans and handy information. Pairing the work with a propulsive electronic score, McKee creates an entertaining semiotic study of the information societies try to communicate in a flash, and the language of imagery they’ve created to convey them.”