NYC : All Are Welcome


New York City’s official tourism and marketing agency—NYC & Company—has just launched a branding update for the world’s greatest city. The sweeping new visual identity incorporates custom typefaces, icons, a new website, neighborhood guides, and dozens of videos. There’s also a bold new color palette utilizing “taxi cab yellow”, “Statue of Liberty green”, “Staten Island Ferry orange”, and “Bowie purple”.


Visit the new website and check out the videos, updated tourist content, and insider guides to New York City neighborhoods.





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